[EPUB] Amazon Unbound: Jeff Bezos and the Invention of a Global Empire by Brad Stone
2021
From the bestselling author of The Everything Store comes an unvarnished picture of Amazon's unprecedented growth an dits billionaire founder, Jeff Bezos, revealing the most important business story of our time. Almost ten years ago, Bloomberg journalist Brad Stone captured the rise of Amazon, an internet pioneer quietly changing the way we shop online, in his bestseller The Everything Store. Since then, Amazon has expanded exponentially, inventing novel products like Alexa and disrupting countless industries while its workforce has quintupled in size and its valuation has soared to well over a trillion dollars. Jeff Bezos's empire, once housed in a garage, now spans the globe. Between services like Whole Foods, Prime Video, and Amazon's cloud computing unit, AWS, plus Bezos's ownership of The Washington Post, it's impossible to go a day without encountering its impact. We live in a world run, supplied, and controlled by Amazon and its iconoclastic founder. In Amazon Unbound, Brad Stone presents a gripping, vividly drawn portrait of how a retail upstart became one of the most powerful and feared entities in the global economy. With unparalleled access to current and former executives, employees, regulators, and critics, Stone shows how seismic changes inside the company over the past decade led to dramatic innovations, as well as to missteps that turned public sentiment against its sharp-elbowed business practices and game show treatment of its search for a second headquarters. Stone also probes the evolution of Bezos himself--who started as a geeky technologist totally devoted to building Amazon, but who transformed to become a fit, disciplined billionaire with global ambitions who ruled Amazon with an iron fist, even as he found his personal life splashed over the tabloids. As his empire expands, the book investigates how Bezos gradually pulled away from day-to-day activities at Amazon to focus on his many interests outside of it, announcing his momentous transition from CEO to executive chairman. Definitive, timely, and revelatory, Amazon Unbound is the as-yet-untold account of a man and company we couldn't imagine modern life without. --